網(wǎng)絡(luò)推廣,要做濟(jì)南網(wǎng)絡(luò)推廣就必須要有一個(gè)平臺(tái)、推廣的對(duì)象以及目標(biāo)對(duì)象。首先,平臺(tái)我們有,互聯(lián)網(wǎng)就是平臺(tái)。其次有人會(huì)問(wèn)那對(duì)象又是什么呢?對(duì)象就是你的網(wǎng)站,你的商品,你的品牌,你公司的整體形象。
Network promotion, to do the promotion of Ji'nan must have a platform to promote the object and target object. First, we have the platform, the Internet is the platform. Second, someone will ask the object and what is it? The object is your website, your product, your brand, your company's overall image.
如何去做呢?
How to do it?
第一、你要網(wǎng)站定位,公司經(jīng)營(yíng)什么業(yè)務(wù),什么產(chǎn)品,網(wǎng)站就要與之相對(duì)應(yīng),并且要考慮到后期的成本以及收成。
First, you have to site positioning, the company's business what business, what products, the site will be the corresponding, and to take into account the cost of the late and harvest.
第二、就是網(wǎng)站的建設(shè)和seo階段了,做好站內(nèi)和站外優(yōu)化。
Second, is the site of the building and the SEO stage, do a good job in the station and outside the station optimization.
第三、網(wǎng)絡(luò)宣傳,我這里所說(shuō)的網(wǎng)絡(luò)宣傳并不僅僅是發(fā)帖,回答問(wèn)題之類的宣傳,而是,包括網(wǎng)絡(luò)軟硬(如:CPS,CPM,CPA……等等)推廣,SNS和郵件推廣,視頻推廣,新聞cz……等等。再次有人還會(huì)問(wèn),那目標(biāo)對(duì)象又是什么呢?那就是我們的客戶群體,是需要我們公司產(chǎn)品的人,是想和我們進(jìn)行業(yè)務(wù)合作的人,是幫我們賺錢或者說(shuō)是給我們錢的人。
Third, Internet publicity, I am here to say that the network is not only to post, answer questions and so on publicity, but, including the network hardware (such as: CPS, CPM, CPA...... Etc.) promotion, SNS and email promotion, video promotion, news cz...... Wait Once again some people will ask, what is the target object and that is our customer groups, is the need for our company products, is to want to work with our partners, is to help us make money or to give us money.
所以,seo嚴(yán)格來(lái)說(shuō)并不等同于網(wǎng)絡(luò)推廣,而濟(jì)南網(wǎng)絡(luò)推廣一定要經(jīng)過(guò)seo的階段,否則網(wǎng)絡(luò)推廣也將會(huì)失去自己本身的意義和作用。由于時(shí)間有限我就先說(shuō)這里,可能說(shuō)的有點(diǎn)淺顯,后期我還會(huì)再次和朋友們探討這個(gè)問(wèn)題的。
Therefore, SEO strictly speaking is not equivalent to the network promotion, and the promotion of Ji'nan network must go through the SEO stage, otherwise the network will lose its meaning and role. Because of the limited time I have to say here, it may be said that a little plain, late I will again and friends to explore this problem.
總結(jié)以下幾點(diǎn):
Summarize the following points:
第一、seo和網(wǎng)絡(luò)推廣的對(duì)象不同,seo的對(duì)象是網(wǎng)站,而網(wǎng)絡(luò)推廣的對(duì)象是整個(gè)業(yè)務(wù),產(chǎn)品,品牌和公司的整體形象。First, SEO and the Ji'nan network to promote the object of different, SEO is the object of the site, and the network is the promotion of the whole business, products, brands and the company's overall image.
第二、seo和網(wǎng)絡(luò)推廣的最終目的不同,seo的目的是讓網(wǎng)站有一個(gè)更好的收錄,更好的排名和更多的訪問(wèn)量。而網(wǎng)絡(luò)推廣的目的是讓一個(gè)公司的整體價(jià)值在網(wǎng)絡(luò)上的整體展現(xiàn)。Second, SEO and the ultimate goal of the network promotion, SEO's purpose is to make the site have a better collection, better ranking and more access. And the purpose of the network promotion is to let a company's overall value in the network on the whole show.
第三、seo是為網(wǎng)絡(luò)推廣做鋪墊,而網(wǎng)絡(luò)推廣借助seo的前期優(yōu)化,通過(guò)其他非seo手段發(fā)揮出最大的宣傳效果。
免費(fèi)網(wǎng)絡(luò)推廣
Third, SEO is to pave the way for the promotion of the network, and the network to promote the use of the SEO of the pre optimization, through other non SEO means to play the biggest publicity effect.
a:baidu平臺(tái)的貼吧,知道,百科,文庫(kù),搜藏等等的發(fā)貼推廣
A:baidu platform Post Bar, know, encyclopedia, library, collection and post promotion
b:在各大人氣網(wǎng)站以學(xué)校名稱注冊(cè)企業(yè)會(huì)員,完善資料,發(fā)布推廣貼,包括空間,博客,微博等等。
B: in the major popular website with the school name registration business members, improve the information, publishing and promotion, including space, blog, microblogging, etc..
C:友情鏈接推廣,內(nèi)鏈,外鏈,外鏈選擇PR值≥2 ,相關(guān)性高的網(wǎng)站。
C: Links promotion, the chain, the chain, the chain selection of the PR value is more than 2, the high correlation website.