網(wǎng)站真正的核心競爭力其實是網(wǎng)站運營。很多細節(jié)會讓網(wǎng)站的用戶或感動或失望, 如何在細節(jié)運營上取得成功呢?根據(jù)這些年的經(jīng)驗,濟南網(wǎng)站建設(shè)公司嘉晟科技總結(jié)了以下幾點:
Website true core competitiveness is actually the website operation. Many details will let the site's users or disappointed, how to achieve success in the details of the operation? According to the experience of these years, Ji'nan website construction company Jia Sheng Technology summarized the following points:
1.社區(qū)要實現(xiàn)網(wǎng)站用戶的核心需求
1 community to achieve the core needs of the user's Web site
網(wǎng)站用戶來到社區(qū),往往會有最基本的需求,我們可以根據(jù)我們社區(qū)的類別總結(jié)出大多數(shù)人的基本需求。比如站長類論壇的基本需求一般是:學(xué)習(xí)SEO,發(fā)外鏈,網(wǎng)站源碼,友情鏈接等等。只有實現(xiàn)這些基本需求,網(wǎng)站用戶才會留下來了解社區(qū)其它的內(nèi)容。
Web users come to the community, often have the most basic needs, we can according to the categories of our community to sum up the basic needs of the majority of people. For example, the basic needs of the forum's forum is: learning SEO, the chain, the website source code, links, etc.. Only to achieve these basic needs, web users will stay to understand the rest of the community.
2社區(qū)管理人員要培訓(xùn)
2 community management personnel training
社區(qū)的管理人員就是我們社區(qū)的對外代表,他們的一言一行都代表著社區(qū)。管理人員不僅要時刻維護社區(qū)的正面形象,而且處理同一類情況要方法一致,否則會給 人不規(guī)范的感覺。在涉及到會員處理的時候尤其要慎重。比如刪帖時一定要給出具體原因。而似“請看版規(guī)”這樣的原因恐怕難以讓人信服。而這將導(dǎo)致的后果可能 是用戶流失。
Community management is our community representative, their every word and action represents the community. Management personnel not only to maintain the positive image of the community, but also to deal with the same situation in the same situation, otherwise it will give people a sense of not standardized. In dealing with the members in particular to be cautious. For example, when you need to give the specific reasons for the deletion. But like "please see any reason for this" I am afraid it is difficult to convince people. And this will lead to the consequences may be the loss of users.
3.公平公正
3 fair and equitable
社區(qū)成員是一個大團體,社區(qū)管理員就像執(zhí)法者。執(zhí)法者在執(zhí)法的時候難免是不公平的,但是我們卻是盡量杜絕這樣的事情發(fā)生。比如管理員或者管理員的好友可以 發(fā)布廣告,而普通會員發(fā)這樣的帖子卻被刪除了,這無疑會讓社區(qū)的權(quán)威度受到質(zhì)疑。會員也會感覺自己沒有被重視,沒有得到社區(qū)的接納。而要做到公平公正卻不是一件容易的事,在社區(qū)文化建設(shè)中最好能夠融入公平公正的元素。
Community members are a large group, and community administrators are like law enforcement. Law enforcement in law enforcement is not fair, but we are trying to stop such things happen. Such as the administrator or administrator of the good friends can publish ads, and ordinary members made such a post was deleted, which will undoubtedly make the community's authority is questioned. Members also feel that they have not been attached to the community, not accepted. And to achieve fair and justice is not an easy thing, in the construction of community culture, the best integration of fair and equitable elements.
濟南嘉晟網(wǎng)絡(luò)科技有限公司,是一家專注于高端網(wǎng)站建設(shè)、網(wǎng)絡(luò)推廣、微信營銷、微網(wǎng)建設(shè)、400電話、掛機短信和品牌傳播的網(wǎng)絡(luò)服務(wù)機構(gòu)。多年的磨練,使我們在創(chuàng)意設(shè)計、營銷推廣到技術(shù)研發(fā)擁有了豐富經(jīng)驗,我們擅長傾聽企業(yè)需求,挖掘品牌核心價值,整合高質(zhì)量設(shè)計和最新技術(shù),為您打造有價值的創(chuàng)意設(shè)計體驗。
Jinan Jia Sheng Network Technology Co., Ltd., is a focus on high-end web site construction, network promotion, micro channel marketing, micro network construction, 400 telephone, hook SMS and brand communication network services. Years of training, so that we have a wealth of experience in creative design, marketing, technology research and development, we are good at listening to business needs, tap the core value of the brand, integration of high quality design and the latest technology, to create a valuable creative design experience.