我們探討了關(guān)于在百度上競價排名做推廣和seo網(wǎng)站后臺長期做推廣，哪個效果會更好呢?
We discussed about bidding on baidu do promotion, promotion and seo website backstage long-term which effect will be better?
作為一個小企業(yè)里面的一員，根本搞不清楚SEO是什么，在我的概念里面花錢搞競價推廣的效果來得快，而且百度里面又有客服為您服務(wù)。SEO也叫網(wǎng)站優(yōu)化，通俗的講就是把你的網(wǎng)站出現(xiàn)在各大搜索引擎里(像谷歌、百度、有道、騰訊搜搜、必應(yīng)、等…)一句話，SEO就是可以把你的網(wǎng)站在百度、谷歌等搜索引擎得到排名。
As a member of the inside a small business, don't know what SEO is, in my concept of spending money for promotion effect is faster, and baidu inside and customer service to you. SEO is also called the site optimization, popular is to put your website in major search engines (like Google, youdao, tencent, baidu search, bing, etc...). In a word, SEO is that you can put your website ranking in baidu, Google and other search engines.
那么SEO與競價推廣的區(qū)別又在哪?百度競價排名的優(yōu)勢有哪些：
So the difference between SEO and bid to promote again? Baidu's competitive ranking what are the advantages of:
1、見效快，充錢后就可以設(shè)置關(guān)鍵詞的價格，馬上就可以進入百度排名前十，位置是可以自己控制的。根據(jù)關(guān)鍵詞的出價來調(diào)整;
1, quick effect, after the charge can set the price of the keywords, immediately can enter baidu ranked top 10, location can be control of myself. Based on keyword bids to adjust;
2、關(guān)鍵詞是不分難易程度的，不管關(guān)鍵詞有多熱門，只要我們想做，都可以進入前兩三名，甚至是排第一?！?/span>
2, the keyword is regardless of the degree of difficulty, no matter how popular keywords, as long as we want to do, can be in the top two or three, or even ranked the first.
3、關(guān)鍵詞是不限制數(shù)量的，可以在后臺設(shè)置隨意的關(guān)鍵詞進行推廣，數(shù)量可自己控制?！ ?/span>
3, is not limit the number of keywords, which can be set at random in the background of keywords, quantity can control yourself.
Seo相比百度競價推廣的優(yōu)點：
Compared to Seo baidu bid to promote the advantages of:
1、不可預(yù)見的成本——百度競價成本高，而經(jīng)過seo優(yōu)化的網(wǎng)站排名是不斷向上提升的，只要我們的推廣人員繼續(xù)保持高質(zhì)量反向鏈接數(shù)的增加和內(nèi)容的更新、維護，那么我們的左側(cè)排名會繼續(xù)保持甚至是提升。
1, unforeseen cost - baidu bid cost is high, and after seo optimized website ranking is up, as long as our promotion staff continue to keep the number of high quality backlinks increased and the content of update and maintenance, so we are on the left side of the ranking will continue to maintain or even improve.
2、覆蓋面——seo推廣是針對大部分專業(yè)搜索引擎的，我們的網(wǎng)站不僅僅是在百度，谷歌上面得到排名提升。此時在騏達各大搜索引擎也會提升我們的網(wǎng)站排名。而百度競價推廣要達到這個效果就必須要和百度搜索引擎簽訂合同，這也就增加了巨大的成本?！?/span>
2, coverage, seo promotion is for the most professional search engine, our website is not only in baidu, Google get ranking ascension. At this point in the versa each big search engines will also improve our ranking. Baidu for promotion to achieve this effect will have to sign a contract and baidu search engine, it also adds to the huge cost.
3、惡意點擊 —— 據(jù)我們的推廣人員了解，競價的廣告基本半數(shù)以上的點擊都是被同行和一些做產(chǎn)品銷售的人消耗掉的。但做seo優(yōu)化的排名是自然排名。
3, malicious click - according to our marketing personnel to understand, more than half of the basic click bidding advertisements are by peers and some do people consume products sales. But to do seo optimization ranking is natural rankings.
4、預(yù)算控制 —— 百度競價廣告可以設(shè)置每天的廣告預(yù)算，超出預(yù)算我們的網(wǎng)站不被顯示;這個看起來好像是能夠幫企業(yè)節(jié)約成本，但這是建立在合作的基礎(chǔ)之上的。SEO則就不會被限制，我們的網(wǎng)站鏈接會時刻都在上面的?！?/span>
4, budget control, baidu bid can set the advertising budget, every day over budget our website not be displayed; It looks as if he is to be able to help enterprise cost savings, but it is built on the basis of cooperation. SEO will not be limited, our website will link all the time in the above.
5、長期效應(yīng)——seo優(yōu)化能夠幫我們提高網(wǎng)頁的綜合指數(shù)，如果鏈接已得到提升，一般情況下排名是不會輕易下降的。而百度競價廣告若停止了，我們的網(wǎng)址也就即可消失。
5, the long-term effect -- seo optimization can help us to improve the comprehensive index of web page, if the link has been improved, under normal circumstances is not easily drop. Baidu bid if stopped, our website also can disappear.
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