百度官方提到影響受眾的5個(gè)方面,分別是網(wǎng)站忠實(shí)用戶群體、資源分布規(guī)律、訪問(wèn)熱門(mén)度、超鏈接、內(nèi)容特征。為方便新手理解我用賣衣服為例詳細(xì)講解其中的奧妙。
Baidu official mentioned five aspects of the impact of the audience, are the sites loyal user base, distribution of resources, access to popular degree, hyperlinks, content features. To facilitate the novice to understand I used to sell clothes as an example to explain in detail the secret.
1、資源分布規(guī)律 VS 地段
1, the distribution of resources VS Lot
新浪網(wǎng)有很多編輯,這些編輯通過(guò)篩選,把網(wǎng)民喜歡的東西放在新浪首頁(yè),這就是資源的分布規(guī)律。就像賣衣服選擇的地段一樣,地段流量不行,衣服再好也賣不出去。
Sina has a lot edited, the edits by screening, the users like things on Sina home, this is the distribution of resources. Like selling clothes, lots of choice, like Lot No traffic, no matter how well sell clothes.
2、網(wǎng)絡(luò)忠實(shí)用戶群體 VS 忠實(shí)客戶
2, the network of loyal customers loyal user groups VS
地段好不代表你就能賣衣服,擁有忠實(shí)的客戶才是賺錢(qián)的保證,二八原理告訴我們,從20%的用戶身上賺到80%的錢(qián)。
Good location does not mean you will be able to sell clothes, has a loyal customer is guaranteed to make money, Pareto principle tells us that from 20% of users who earn 80 percent of the money.
3、訪問(wèn)熱門(mén)度 VS 店流量
3, visit Popularity VS store traffic
與上面一樣,選擇一個(gè)好的地段不代表高枕無(wú)憂了。我們經(jīng)??吹絻杉绎埖赀B在一起,一家生意伙伴,另一家慘淡經(jīng)營(yíng)的狀況。事實(shí)告訴我們,怎樣招攬客戶很重要,對(duì)于seo就是內(nèi)容給用戶提供特有的價(jià)值了。
As above, choose a good location does not mean sit back and relax. We often see two hotels together, a business partner, another family struggling to survive the situation. The facts tell us, how to attract customers is important is the content for seo provide unique value to the user a.
4、內(nèi)容特征 VS 衣服款式
4, content features VS clothing style
這個(gè)內(nèi)容特征怎么理解呢?實(shí)際上可以用衣服款式來(lái)做比喻。地段好,店流量很大,能不能成交就看衣服能不能吸引客戶了對(duì)應(yīng)的還是網(wǎng)站內(nèi)容能不能吸引看眾。
The content features how to understand it? You can actually do with clothing styles metaphor. Good location, store traffic is heavy, the transaction can not see the clothes can attract customers to a corresponding or website content can attract the public to see.
5、超鏈接 VS 客戶引薦
5, hyperlinks VS client referrals
有一句話說(shuō)得好:如果你放棄了一個(gè)客戶,等于放棄了潛在的250個(gè)客戶。如果能讓你的客戶成為你的"銷售員"那么你生意肯定會(huì)越做越大。這點(diǎn)seo都知道,對(duì)應(yīng)的就是網(wǎng)站的鏈接了。雖然近期百度對(duì)鏈接的權(quán)重有所降低,到用戶真實(shí)推薦的鏈接還是有很大的作用。
There is a saying that goes: If you give up a client, to give up a potential 250 customers. If you let your customers become your "salesman" so your business will certainly be bigger and bigger. This seo all know, is the corresponding linked sites of. Despite the recent Baidu links weight decreased, to the user's recommended links still have a significant role.
影響排名的因素很多,主要有用戶需求、內(nèi)容質(zhì)量、相關(guān)性、網(wǎng)站權(quán)重,點(diǎn)擊因素,受眾這個(gè)最大的因素卻很少有人提及。hold住用戶才是網(wǎng)站的價(jià)值所在,例如SEO行業(yè)中的seowhy、SEO綜合查詢工具、seo研究中心等,這些站 ‘SEO’這個(gè)詞的排名都很穩(wěn)定且位居首頁(yè),其根本原因就是擁有一大批忠實(shí)的粉絲。
Many factors affect the rankings, there are user requirements, quality of content, the biggest factor correlation, website weight, click the factors, but the audience rarely mentioned. hold live where the user is the value of the site, such as SEO industry seowhy, SEO query tool, seo research centers, these stations 'SEO' the word is very stable and ranking among the home, the fundamental reason is to have a a large number of loyal fans.
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