做SEO的,如果沒有幾個(gè)特別拿手的技術(shù),就現(xiàn)在而言,是很難站住腳的,如果是在以前,發(fā)發(fā)外鏈,更新更新原創(chuàng)文章,換換友情鏈接,也許一段時(shí)間網(wǎng)站就上來了,但是現(xiàn)在已經(jīng)不行了,而且很明顯在這么做,網(wǎng)站一年半載都不見什么動(dòng)靜。所以現(xiàn)在做SEO的必須要掌握幾個(gè)硬技術(shù):
Do SEO, if not a few particularly good technology, for now, it is difficult to stand the foot, if it is in the past, send outside the chain, update and update the original article, for links, maybe for a period of time on the site , But now has to die, and it is clear that in doing so, the site year or so have not seen any movement. So now do SEO must master a few hard technology:
1,對(duì)于自媒體平臺(tái)的重視程度,并且擁有成熟的運(yùn)營(yíng)思路。
1, from the media platform for the degree of attention, and has a mature business ideas.
自媒體已經(jīng)成為當(dāng)下SEO發(fā)外鏈最主要的平臺(tái),而且效果顯著,要比在其他論壇博客留下垃圾外鏈強(qiáng)很多,而且搜索引擎給予這些自媒體平臺(tái)的權(quán)重都非常高,蜘蛛爬取的頻率也非常高。像搜狐自媒體平臺(tái),里面的內(nèi)容都是有可能被百度新聞收錄的,而這些在以前都是需要花錢才能買來的。
Since the media has become the current SEO outside the chain of the most important platform, and the effect is significant, than in other forums blog left a lot of garbage outside the chain of strong, and the search engine to give these media platforms are very high weight, spider climbing Frequency is also very high. Like Sohu since the media platform, which are likely to be Baidu news inclusion, which in the past need to spend money to buy.
2,對(duì)于網(wǎng)站的分析要到位,并且能夠盡可能的做完善。
2, for the analysis of the site to be in place, and can do as much as possible.
現(xiàn)在大家對(duì)于SEO都有基本的了解,如果還是按照原來的思路去做網(wǎng)站優(yōu)化,顯然道路已經(jīng)行不通了,這時(shí)候拼的就是細(xì)節(jié),看誰(shuí)做的更細(xì)致,更受搜索引擎喜歡,誰(shuí)的網(wǎng)站就被會(huì)展現(xiàn)出很好地排名。所以我們必須要能夠?qū)W會(huì)充分的檢查網(wǎng)站存在的問題,及時(shí)解決,不斷地完善,一般而言,死鏈檢測(cè)工具要會(huì)用,網(wǎng)站的日志分析要會(huì)分析,這對(duì)于很多新手SEO都是比較陌生的。在深層次就是代碼要簡(jiǎn)化,圖片要壓縮,學(xué)會(huì)提高網(wǎng)站的打開速度。
Now we have a basic understanding of SEO, or if the original idea to do in accordance with the site optimization, it is clear that the road has been impracticable, and this time is the details of the fight to see who do more detailed, more by the search engine like, who The site will show a good ranking. So we must be able to learn to fully check the site problems, timely resolution, and constantly improve, in general, dead chain detection tools to be used, the site's log analysis to analyze, which for many novice SEO is relatively unfamiliar of. In the deep level is to simplify the code, pictures to be compressed, learn to improve the speed of opening the site.
3,對(duì)于網(wǎng)站標(biāo)題,關(guān)鍵詞的方向把握要精準(zhǔn),做到心中有數(shù)。
3, for the site title, the direction of the key word to be precise, be aware of.
很多SEO都知道TDK,但是一到了自己去做這些的時(shí)候就沒有思路了,寫的亂七八糟,優(yōu)化了三四個(gè)月也不見動(dòng)靜,這就是對(duì)于關(guān)鍵詞,標(biāo)題的方向把握不夠精準(zhǔn),主頁(yè)和內(nèi)頁(yè)的關(guān)鍵詞要相關(guān),主頁(yè)的關(guān)鍵詞和標(biāo)題要足夠吸引人,還有就是,小編建議不要相信什么首頁(yè)最好三個(gè)或者五個(gè)關(guān)鍵詞的鬼話,關(guān)鍵詞的設(shè)置要根據(jù)網(wǎng)站的方向來定。但是關(guān)鍵詞的布局要難易結(jié)合,這是必須的。
A lot of SEO know TDK, but one to do their own time when there is no idea, and write a mess, optimized three or four months have not seen movement, which is the key words, the direction of the title is not accurate enough to grasp the home page and inside Page keywords to be relevant, the home page keywords and titles should be attractive enough, there is, Xiao Bian suggested do not believe what the best home page three or five key words, keywords set according to the direction of the site To be. But the layout of the key words to be easy to combine, it is necessary.
4,對(duì)于代碼要有一定的了解,最起碼基本的網(wǎng)站被掛黑,被劫持要能夠解決。
4, for the code to have a certain understanding, at least the basic site was linked to black, be hijacked to be able to solve.
現(xiàn)在對(duì)于SEO的代碼要求越來越高,主要是網(wǎng)站的排名一旦上來,被攻擊的可能性就大大的增加了,如果我們不懂這些,那么等待我們的除了被K,不會(huì)出現(xiàn)別的結(jié)局。所以我們要學(xué)會(huì)如何解決網(wǎng)站快照被劫持,網(wǎng)站被掛黑等簡(jiǎn)單的被攻擊后出現(xiàn)的情況,這樣我們才能算是一名合格的SEO。
Now for the SEO code requirements are increasingly high, mainly ranking once the site up, the possibility of being attacked greatly increased, if we do not understand these, then wait for us to be in addition to K, will not be other end . So we have to learn how to solve the site was hijacked snapshots, the site was linked to black and other simple attack after the situation, so that we can be considered a qualified SEO.
針對(duì)這些,做網(wǎng)站優(yōu)化,在將來會(huì)變得越來越專業(yè)化,越來越技術(shù)化。估計(jì)這也是為什么很多SEO都覺得優(yōu)化越來越難的原因吧。
For these, do website optimization, in the future will become more and more specialized, more and more technical. Estimated that this is why a lot of SEO optimization is more difficult to find the reasons for it.
文章來源SEO天下
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