百度在上個(gè)月調(diào)整了百度推廣的一些規(guī)則，最明顯的變化就是推廣展現(xiàn)的位置減少了。這也意味著推廣要么百度放棄一部分收入，要么讓推廣漲價(jià)!
Last month, Baidu Baidu to promote the adjustment of some of the rules, the most obvious change is the promotion of the show position reduced. This also means that Baidu promotion either to give up part of their income, or let promotion price!
據(jù)媒體報(bào)道，有競價(jià)專員稱百度原來競價(jià)推廣出價(jià)10元能排在左側(cè)第一個(gè)位置，但5月24日之后，需要出價(jià)35元才能排在首頁，推廣成本瞬間增加了3.5倍。
According to media reports, the Commissioner said that Baidu bid to promote the original auction bid 10 yuan can be ranked in the first position on the left side, but after May 24, you need to bid 35 yuan came in the home, an instant promotion costs increased by 3.5 times.
在教育培訓(xùn)行業(yè)做競價(jià)專員的韓冰(化名)表示：“推廣位減少以后，我們以前一個(gè)核心關(guān)鍵詞的價(jià)格可能50~60元就能排在首頁第一位，最近的出價(jià)已經(jīng)漲到120多(元)了。漲了一倍多。”另一位競價(jià)專員龍俊(化名)感嘆道：“原來16(元)的詞，現(xiàn)在26(元)還沒位置。”
In the education and training industry do bid Commissioner Han Bing (pseudonym), said: "After the promotion bit to reduce our previous core keyword prices 50 to 60 yuan may be able to ranked first in the home, recently bid had risen to 120 multi (yuan) a more than doubled "another auction Commissioner buffalo (a pseudonym) exclaimed:." the original 16 (dollars) words, now 26 (RMB) No position "
雖然每個(gè)行業(yè)競價(jià)排名關(guān)鍵詞的價(jià)格從幾毛到幾百元不等，但在百度減少推廣數(shù)量之后，關(guān)鍵詞的價(jià)格普遍出現(xiàn)了上浮，有些漲幅達(dá)350%。
Although each industry PPC keyword prices ranging from a few cents to several hundred dollars, but after Baidu to reduce the number of promotion, there was a general keyword prices go up, an increase of some 350%.
百度的內(nèi)心獨(dú)白：“反正我該賺的那份不能少…諸位隨意…”
Baidu's inner monologue: "Anyway, I can not share that earn less ... Gentlemen random ..."
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文章來源盧松松博客
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