很多企業(yè)主都在努力的開發(fā)自己的業(yè)務(wù)。消費(fèi)者是廣泛純?cè)诘模總€(gè)個(gè)體的消費(fèi)者都會(huì)有不同的消費(fèi)習(xí)慣，有的消費(fèi)者喜歡去實(shí)體店購買東西或者享受服務(wù)，有的消費(fèi)者喜歡在網(wǎng)上購買東西享受服務(wù)。這就是所謂的“O2O”概念。企業(yè)都希望通過自己的網(wǎng)站宣傳自己的產(chǎn)品或者品牌，這就需要更新自己的網(wǎng)站內(nèi)容，讓消費(fèi)者知道企業(yè)是“活著的”，更容易讓消費(fèi)者產(chǎn)生信任的感覺。無論是出于網(wǎng)站豐富內(nèi)容的問題，還是說出于網(wǎng)站優(yōu)化的目的，站內(nèi)文章更新頻率都是十分重要的。
Many business owners are trying to develop their own business. Consumers are widespread in the consumer will have different consumption habits, and some consumers like to go to the store to buy things or enjoy the service, and some consumers like to buy online shopping services. This is the so-called "O2O" concept. Companies want to promote their own products or brands through their own website, which need to update their site content, so that consumers know that the enterprise is alive, more easily let consumers have a sense of trust. Whether it is out of the site of the rich content of the problem, or for the purpose of optimizing the site, the site is very important to update the frequency of the article.
對(duì)于一些對(duì)網(wǎng)站排名不太要求的企業(yè)，網(wǎng)站的主要功能是展現(xiàn)自己的品牌、拓展企業(yè)的宣傳渠道。這樣的網(wǎng)站內(nèi)容，更新都是隨企業(yè)的“心情”比如說，今天是企業(yè)周年慶或者發(fā)布什么樣的新產(chǎn)品、公司有什么新聞等這種情況去更新網(wǎng)站的內(nèi)容。對(duì)于消費(fèi)者來說在瀏覽企業(yè)的網(wǎng)站時(shí)，可以清楚的知道公司的最近的新聞，新的產(chǎn)品動(dòng)態(tài)，同時(shí)也容易讓消費(fèi)者產(chǎn)生信任的感覺認(rèn)為企業(yè)是正規(guī)的。
For some of the site is not too much to the site of the enterprise, the main function of the site is to show their own brand, expanding the company's promotional channels. Such website content, the update is with the enterprise's "mood" for example, today is the anniversary of the enterprise or what kind of new products, the company has what news and other information to update the content of the site. For consumers to browse the web site, you can know the company's latest news, the new product trends, but also easy to make consumers feel the sense of trust that the company is formal.
對(duì)于另外一種需要進(jìn)行網(wǎng)站推廣的情況即網(wǎng)站SEO優(yōu)化來說，站內(nèi)文章更新頻率就顯得比較重要了。對(duì)于新站而言，需要每天都更新網(wǎng)站內(nèi)容包括數(shù)量和質(zhì)量?jī)牲c(diǎn)。數(shù)量根據(jù)網(wǎng)站的上線時(shí)間或者是權(quán)重來確定，比如剛上線每天5篇，后面慢慢增加。對(duì)于老站而言，首先要對(duì)網(wǎng)站情況做一個(gè)大致的了解，網(wǎng)站的排名情況、關(guān)鍵詞覆蓋情況等，如果排名不錯(cuò)只是繼續(xù)維持就需要繼續(xù)維持，可以按每周多少篇去發(fā)布；反之就需要像新站一樣重新開始制定更新頻率。
For another kind of need for site promotion of the situation that the site SEO optimization, the site of the update frequency is more important. For new sites, the need to update the site every day, including the number and quality of the site. Number according to the site's on-line time or the right to determine the weight, such as the number of 5 articles on the line every day, slowly increasing. For the old station, first of all, to do a general understanding of the site, the site's ranking, keyword coverage, etc., if the ranking is good just to continue to maintain the need to continue to maintain, how many pieces per week to publish; on the contrary, it will need to re start the same as the new sites to update frequency.
不論是哪種更新頻率，所有的都是忌諱突然一天發(fā)布大數(shù)量的文章，其他時(shí)間則一篇都沒有。這樣的對(duì)于搜索引擎來說是十分不友好的，因?yàn)樗J(rèn)為網(wǎng)站不能夠信任，從而會(huì)導(dǎo)致排名降低或者很難有起色。當(dāng)保持更新頻率去更新站內(nèi)文章的時(shí)候，偶爾停歇也不是不可以的，如果平時(shí)做的不錯(cuò)，中間因?yàn)榧倨谛菹⑼Ｖ垢?、5天，對(duì)網(wǎng)站的排名幾乎是沒有影響。總之一句話，站內(nèi)文章更新頻率需要耐心、穩(wěn)定、自然。
No matter what kind of update frequency, all of the sudden one day to release a large number of articles, the other time is not. This is very not friendly to search engines, because it believes that the site can not be trusted, which will lead to a lower ranking or very difficult to improve. When the update frequency to update the site to update the article, occasionally stop is not can not, if the usual good, intermediate because of the holiday break to stop updating 3, 5 days, the rankings of the site is almost no effect. In short a word, in the station the article update frequency need to be patient, stable, natural.
以上內(nèi)容是由濟(jì)南網(wǎng)站優(yōu)化公司濟(jì)南嘉晟網(wǎng)絡(luò)科技為大家總結(jié)。濟(jì)南嘉晟網(wǎng)絡(luò)科技有限公司，是一家專注于高端網(wǎng)站建設(shè)、網(wǎng)絡(luò)推廣、微信營銷、微網(wǎng)建設(shè)、400電話、掛機(jī)短信和品牌傳播的網(wǎng)絡(luò)服務(wù)機(jī)構(gòu)。多年的磨練，使我們?cè)趧?chuàng)意設(shè)計(jì)、營銷推廣到技術(shù)研發(fā)擁有了豐富經(jīng)驗(yàn)，我們擅長(zhǎng)傾聽企業(yè)需求，挖掘品牌核心價(jià)值，整合高質(zhì)量設(shè)計(jì)和最新技術(shù)，為您打造有價(jià)值的創(chuàng)意設(shè)計(jì)體驗(yàn)。
The above content is by Ji'nan website optimization company Ji'nan Jia Sheng network technology summary for you. Jinan Jia Sheng Network Technology Co., Ltd., is a focus on high-end web site construction, network promotion, micro channel marketing, micro network construction, 400 telephone, hook SMS and brand communication network services. Years of training, so that we have a wealth of experience in creative design, marketing, technology research and development, we are good at listening to business needs, tap the core value of the brand, integration of high quality design and the latest technology, to create a valuable creative design experience.
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